The Lego company begun in 1932 when Danish carpenter Ole Kirk Christiansen started making toys for a living. He fought to make payments in the absolute depths of the Great Depression, but the small prototypes he previously made of items like ironing planks and ladders had superb potential while children’s toys. This individual named the organization Profano after two Danish key phrases, leg and godt, meaning “play well. ”
In 1958, he invented the iconic seglar brick with tubes inside that makes it interlock to lego parts. This revolutionary innovation totally changed the company and allowed it to develop at an astonishing pace.
By the 1960s, Lego had extended its intercontinental reach and began generating toys underneath license in North America through an arrangement with luggage company Samsonite. The organization also launched selling packages with all the parts important link needs to build a particular model, and introduced committed themes including Space (with astronaut minifigures), Castle, Village (later has been renowned Lego City), and FabuLand.
In the early 1970s, Lego took a dramatic step forward with its introduction of Lego amounts that had movable arms and legs. The company also began applying more clear plastic and launching larger obstructs for younger children, a line called Duplo. In the 1980s, Lego’s product sales grew at an extraordinary rate of ten percent every year, in spite of overall model industry revenue growth slowing.
Today, Lego is a substantial global firm with income of above $5. almost eight billion and one of the most coveted brands in the world, ranking number 1 on Company Finance’s ‘Most Powerful Brand’ list in 2015. But it surely still seems less like a ruthlessly commercial giant and more like an aged family good friend.